The International Blueberry Organization (IBO) has announced that its forthcoming 2021 State of the Blueberry Industry Report will offer advertising opportunities in the print edition, allowing companies to reach a wide audience within the sector.
Based on data analytics and interviews with key players from across the global blueberry supply chain, the renowned IBO State of the Blueberry Industry Report provides invaluable information on trends and new developments taking place in this rapidly evolving industry, helping professionals make more informed business decisions.
The in-print version will be shared for free and for the first time will include advertisements from companies who want to reach key members of the blueberry industry around the world. A large range of advertising options is available, with discounts for IBO members.
“The IBO State of the Blueberry Industry Report is an essential tool that is developed by the IBO in order to make important information available to the entire industry,” said Peter McPherson, Chairman of the IBO. “All blueberry industry members around the world should have the report at their disposable in order to stay on top of the latest trends and new developments.”
“This report offers a unique opportunity not only for industry players to keep themselves updated and make the best decisions for their organizations, but also for advertising companies to reach a targeted audience that represents over 90% of the worldwide fresh blueberry production, and also to increase brand awareness about their products or services.”
This year’s report will include over 150 pages of data and is expected to be read and downloaded by more than 2,500 industry members from around the world. The 2021 edition is being compiled by the market intelligence company Agronometrics.
